brand management & commercial consulti

MANAGEMENT & COMMERCIAL CONSULTING ACTIVITIES

MARKET RESEARCH & INSIGHTS

› Customer segmentation and profiling

› Trend analysis and forecasting

› Customer journey mapping

SALES & DISTRIBUTION STRATEGIES

› Channel development and optimization

› Territory planning and sales network expansion

› Key account management strategies

PRICING & REVENUE STRATEGIES

› Dynamic pricing models

› Discounting and promotion strategies

› Value-based pricing

CUSTOMER RELATIONSHIP MANAGEMENT

› CRM strategy development and implementation

› Loyalty programs and retention strategies

› Customer feedback and engagement programs

PRODUCT DEVELOPEMENT SUPPORT

› Product positioning and market fit assessment

› Innovation pipeline management

› Launch strategies and execution

DIGITAL TRANSFORMATION IN MARKETING & SALES

› E-commerce and omnichannel strategies

› Digital advertising and SEO strategies

› Data-driven marketing and analytics

PARTNERSHIP & ECOSYSTEM BUILDING

› Strategic alliances and partnerships

› Co-marketing initiatives

› Ecosystem development strategies

OPERATIONAL EFFICIENCY INS COMMERCIAL FUNCTIONS

› Sales process optimization

› Marketing and sales alignment

› Team capability building and training

BRAND DEVELOPEMENT & IDENTITY

› Brand positioning and storytelling

› Visual identity and communication guidelines

› Brand equity measurement and growth

CRISIS MANAGEMENT IN COMMERCIAL CONTEXTS

› Reputation management strategies

› Communication plans for adverse scenarios

› Contingency planning for market disruptions

PERFORMANCE MEASUREMENT & IMPROVEMENT

› KPIs and metrics development for commercial activities

› Campaign performance tracking and ROI analysis

› Competitive benchmarking and continuous improvement

DELIVRABES

Tailored strategies, actionable insights, and practical tools designed to address specific business challenges and drive measurable outcomes.

PRICING

To provide an initial reference, a detailed rate structure is presented

RATE CHART

TIME AND MATERIALS MANAGEMENT

HOURLY OPTION

post activities, end of month invoice

SILVER PACK MANAGEMENT

15 HOURS

prepaid pack valid 12 moths

GOLD PACK MANAGEMENT

30 HOURS

prepaid pack valid 18 months

PLATINIUM PACK MANAGEMENT

45 HOURS

prepaid pack valid 24 months